Data Natives
Data Natives
Visual Identity, Event Design
and Digital Media
Creative Director & Designer: Angela Tolosa
Junior Designer: Kathleen Lara
Production Manager: Guto Martino
Project
Data Natives is a 3-day tech conference in Berlin centered around data-science, machine learning AI, blockchain and more. For this brand we created a company re-brand, pitch decks, digital marketing campaigns, spatial design and environmental graphics. Working closely with the production team and vendors we also handled floor plans, interior design, budgeting and project management.
Concept
Our cosmic and contemporary art direction expresses that Data Natives is a vast and limitless community, continuously expanding like our exponentially growing universe. To translate this vision from 2D graphics to the physical event space, we focused on atmospheric lighting and art installations including a virtual reality demonstration and a sensory light and sound experience.
Logo Mark
Selected Logo Explorations
Brand Elements
Business Cards
Event Posters
Social Media Animated Banner
Selected Social Media Content
Digital Eventbrite Workshop Banners
Signage
Interior and Lighting Design